Mission Statement: 

“to be a retailer with the ability to see opportunity on the horizon and have a clear path for capitalizing on it. To do so, we are moving faster than ever before, employing more technology and concentrating our resources on those elements most important to our core customers.” 

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Vision Statement: 

“to operate Macy’s and Bloomingdale’s as dynamic national brands while focusing on the customer offering in each store location.” 

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Values: 

“diversity and inclusion, customer first, innovation, and collaboration.” 

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Original Colors:

Red & Black 

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New Colors:

Gray, White, Red & Black 

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Reasoning:

White, Black, and Red for Technology 

White for Innovation 

Red for speed 

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