"Committed to a next-generation approach to smarter eating with its innovative "Spot Your Needs" system, Eating Right was designed to help shoppers achieve and maintain a healthier lifestyle whether they're looking to drop weight, boost their immunity, improve digestion or meet other health needs." 

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"Our shoppers have always relied on us to meet all of their supermarket needs, and with O Organics, we've established an extremely broad organic foods selection virtually overnight. The quality, product depth and affordability of O Organics are unmatched. We are confident our customers will be able to easily incorporate organic components in their everyday grocery shopping." 

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Original Colors: 

Orange, Yellow, Green & Blue 

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New Colors: 

Light Blue & Green 

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Reasoning: 

Light Blue for health 

Green for affordability, eco minded people & fresh quality 

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