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MARRIOTT BONVOY
Mission Statement:
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Vision Statement:
“to become the premiere provider and facilitator of leisure & vacation experiences in the world.”
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Values:
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Original Colors:
Black & Orange
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New Colors:
White, Dark Blue, Silver & Black
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Reasoning:
Dark Blue for Integrity
White for helping people & cleanliness
Silver for sleek, modern & sophisticated
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Original Logo:

New Logo:


Product Before:


Product After:
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